WE ARE NGP-IMC

Empowered and Changing for the Better

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What is NGP?

NGP-IMC is a digital PR company in the Philippines, made of teams with a knack for storytelling and a passion for delivering positive results. We strongly believe in the power of close collaboration to build authentic and compelling narratives around your brand, no matter how big or how small you might be. And if you’re a local, homegrown business, we’re rooting for you even harder!

Wherever you might come from, whatever brand you might have, we know you have a story to tell. Let’s tell, share, and connect it.

We've got a heart for making a positive impact on the lives of many Filipinos.

We strongly believe in the power of close collaboration to build personalized, purposeful narratives, no matter how big or how small your brand is. If you’re a local, homegrown business, we’re rooting for you even harder!

Wherever you might come from, whatever brand you might have, we know you have a story to tell. Let’s tell, share, and connect it.

NGP-IMC is a member of the GO Communications Group, Asia’s largest independent PR network

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OUR VALUES

We build partnerships with companies and organizations to effectively develop customized integrated marketing and communications solutions.

Reliability
Integrity
Creativity
Excellence
TRUE NGP SPIRIT

“I started NGP in my small apartment with only a handful of clients...

Has it really been 25 years? 

Well, it didn’t feel like it. It seemed like yesterday when I started NGP in my small apartment with only a handful of clients. You can call it a startup during those days. PR was traditional and the industry, you wouldn’t think you would be on the cusp of becoming more expansive, more experimental, more diverse. 

PR was exciting then and more so now with digital. Daunting as it is, digital proved to be the biggest challenge I was not prepared to conquer but I have been quite fortunate to be blessed with a team that is more than ready to tread on the complex yet interesting journey with me. Young as they are, my dynamic, very passionate team walked hand in hand with me, armed with our core values of providing personalized service, creative campaigns that draw results that matter and with lots of enthusiasm. With God’s Grace and Faithfulness we moved past a very important test of our strength and faith that we didn’t know we had until the pandemic.

As we celebrate our silver year, if there’s anything to be said is that I am grateful and honored to come this far. You think you have done everything that you could for your dream but somehow you feel the mission isn’t over. The spirit to continue on is still there. And with our clients and partners’ unwavering trust and support, we can all come together and make a difference, one campaign at a time.

Nancy G. Pascual

NGP-IMC, President and CEO

I believe we all have a calling, and I also know that mine is to create a positive impact through PR. To me it is about as noble a calling as there is. The best years are yet to come for us. Happy 25th anniversary to NGP!

To God be all the Glory.

A woman-led PR agency, built from the ground up within a then-male dominated industry.

Nancy G. Pascual challenged herself to build a PR agency from the ground up within a then-male dominated industry. It was the strong desire to help tell the stories of people and brands close to her heart that pushed her forward. She had a connection with them, and believed that that connection could extend to their consumers in only the best ways.

This purposeful ‘why’ is core to NGP’s success these past 25 years.

And even through the evolution of the industry, NGP-IMC continues to conquer. This is thanks to the dynamic leadership, teamwork, and collaboration of the women who make up the majority of NGP’s workforce.

Professionalism. Diversity. A heart for making a positive impact through their work. The NGP team is composed of women from different backgrounds and disciplines, relentless in the pursuit of showing what it means to be a woman in the ever-changing PR industry.

NGP CITIZENSHIP

The Company Culture of #TeamNGP

NGP continues to help its people rise through the ranks and keep improving in their craft. We even have team members that started as interns and grew to become leads and managers!

It’s a beautiful process, coupled with a work culture that ensures unity in independence, promotes care, love, and respect for all people. Most of all, it is a culture that completely trusts in what God can do in the lives of the people He brings together (that’s agency and client!)

And even through the evolution of the industry, NGP-IMC continues to conquer. This is thanks to the dynamic leadership, teamwork, and collaboration of the women who make up the majority of NGP’s workforce.

Professionalism. Diversity. A heart for making a positive impact through their work. The NGP team is composed of women from different backgrounds and disciplines, relentless in the pursuit of showing what it means to be a woman in the ever-changing PR industry.

OUR ADVOCACY PROGRAM

We are dedicated to youth development programs.

NGP-IMC is dedicated to youth development programs especially in the focus area of enabling young children to pursue a brighter future through education.

Yellow Boat Foundation

In 2017, the NGP team braved the long and hilly terrain going to a pristine island in Caramoan, Bicol to be able to turn over a mobile boat library called Bankarunungan together with school supplies for the children in the locality. Children at far-flung areas such as Caramoan usually need to swim going to their school at a neighboring island.

It was satisfying for the team to know that the children, armed with an additional boat and school supplies, are now hopefully more motivated to pursue their dreams.

Kabayan Benguet Outreach

The NGP team again set out to reach children this time at the Northern part of the Philippines in 2018.

Lebeng Elementary School at Mt. Pulag was very rewarding to visit, not only because of the beautiful mountainside scenery but even more so because of the smiles on children’s faces when the team gave them boots, books, school supplies, and a printer to aid the school and to supplement children’s education.

Samal Island Outreach

Our 22nd anniversary was extra special because we did an outreach program in the hometown of company president Nancy Pascual.

It was such an amazing experience for the NGP team as we brought smiles to the young students and teachers of Guilon Elementary School with the school supplies, slippers, protective headgear, and other essential items we gave them.

The team was also thrilled as the students surprised us with hand-made welcome scarves, and their special performances. The whole experience was definitely a memorable milestone of #NGPHomecoming22

OUR TEAM

Meet Our Team of Storytellers

Nancy

President & CEO

Len

Managing Director

Olive

Finance and Admin Head

Gina and Rani

Creative Heads

Gina

Specialist, Issues Management

Angela

Accounts Group Lead

Jenina

Key Account Lead

Chloei

Digital Lead

Nicael

Media Relations Lead

Harmony

Editorial Lead

Angela

Jen

Dez

Nicael

Marie

Cameron

Chloei

Jel

Adel

Christian

Leovy

Ryan

Jun

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