Media consumption patterns are constantly shifting around the globe, and the Philippines is not an…
Best Times to Post on TikTok (2025): Maximizing Engagement
As a business entrepreneur, success requires knowing how social media works. It is key to…
TikTok: Appealing to Gen Z and the Video-First Market
Pre-TikTok, dance videos, mini vlogs, and even memes have long been part of social media’s…
Defining Your Target Audience: Why It’s Important for PR and Marketing Success
Successful marketing and PR hinges on one crucial aspect: a deep understanding of your audience. …
Social Media Advertising: Drive More Brand Growth
This blog is an expansion and update to our previous piece about how to use…
TikTok Viral SKJN Japanese Collagen Now Available at Watsons!
Collagen users, rejoice! You can now stock up on your SKJN Collagen Microtablets in at…
Trendjacking: The Dynamic Strategy Elevating Brands in Digital Marketing
In the world of digital marketing, staying relevant is key to increasing visibility and reaching…
Mental Health Influencers on TikTok: Educating, Inspiring, Supporting
For too long, mental health was a topic deemed too taboo for everyday conversation. Voicing…
How TikTok is Creating Jobs for Filipino Content Creators
TikTok creators have astronomically elevated the app’s status from a fun pastime to an everyday…
Diversifying Your Social Media Marketing Strategy: Beyond Facebook
When tasked with social media marketing, Facebook remains one of the top choices. It has…